UI / UX Design
Spectra - Eyewear E-commerce Landing Page
A bold and stylish landing page for Spectra, an eyewear brand focused on fashion and comfort.
Year :
2025
Industry :
Optical Industry
Client :
Project Duration :
1 week
Problem :
Eyewear shopping online can feel impersonal and generic, making it difficult for users to connect with products and styles. Thats why i designed spectra, a landing page that combined visual appeal with trust and easy navigation.
Goal / Success Metrics
Highlight unique eyewear designs through strong visual hierarchy.
Increase user engagement with featured collections.
improve conversion with clear call-to-action and curated selections.
Primary Goals
Engagement: Hero visuals paired with bold typography to instantly capture attention.
Trust: "Handpicked by our stylists" adds credibility and a human touch.
Usability: Simple navigation with highlighted product categories for quick access.
Conversion: Prominent CTA button ("Shop Now") to encourage immediate action
Summary
The final design delivers a premium shopping experience with a clear product focus. By balancing bold branding with usability, the landing page positions Spectra as a go-to eyewear destination for style-conscious customers.
More Projects
UI / UX Design
Spectra - Eyewear E-commerce Landing Page
A bold and stylish landing page for Spectra, an eyewear brand focused on fashion and comfort.
Year :
2025
Industry :
Optical Industry
Client :
Project Duration :
1 week
Problem :
Eyewear shopping online can feel impersonal and generic, making it difficult for users to connect with products and styles. Thats why i designed spectra, a landing page that combined visual appeal with trust and easy navigation.
Goal / Success Metrics
Highlight unique eyewear designs through strong visual hierarchy.
Increase user engagement with featured collections.
improve conversion with clear call-to-action and curated selections.
Primary Goals
Engagement: Hero visuals paired with bold typography to instantly capture attention.
Trust: "Handpicked by our stylists" adds credibility and a human touch.
Usability: Simple navigation with highlighted product categories for quick access.
Conversion: Prominent CTA button ("Shop Now") to encourage immediate action
Summary
The final design delivers a premium shopping experience with a clear product focus. By balancing bold branding with usability, the landing page positions Spectra as a go-to eyewear destination for style-conscious customers.
More Projects
UI / UX Design
Spectra - Eyewear E-commerce Landing Page
A bold and stylish landing page for Spectra, an eyewear brand focused on fashion and comfort.
Year :
2025
Industry :
Optical Industry
Client :
Project Duration :
1 week
Problem :
Eyewear shopping online can feel impersonal and generic, making it difficult for users to connect with products and styles. Thats why i designed spectra, a landing page that combined visual appeal with trust and easy navigation.
Goal / Success Metrics
Highlight unique eyewear designs through strong visual hierarchy.
Increase user engagement with featured collections.
improve conversion with clear call-to-action and curated selections.
Primary Goals
Engagement: Hero visuals paired with bold typography to instantly capture attention.
Trust: "Handpicked by our stylists" adds credibility and a human touch.
Usability: Simple navigation with highlighted product categories for quick access.
Conversion: Prominent CTA button ("Shop Now") to encourage immediate action
Summary
The final design delivers a premium shopping experience with a clear product focus. By balancing bold branding with usability, the landing page positions Spectra as a go-to eyewear destination for style-conscious customers.