I wanted to challenge myself to create a hero section that feels product-driven, confident, and visually structured. Many concept hero sections can look flat or generic, lacking emphasis on the core value and failing to guide the user’s attention. This project allowed me to practise building a layout that solves those issues through thoughtful UI decisions.

The Goal:

• Strengthen my ability to design product-centric hero sections.

• Practise building a strong visual hierarchy through clear typography.

• Create a layout suitable for SaaS, digital products, or modern services.

• Balance informative content with clean, premium aesthetics.

• Ensure scalability for both desktop and mobile.

My Approach:

I started by defining the key message Modo would highlight and built the layout around clarity and simplicity. I experimented with large, structured headings, clean subtext, and a CTA that stands out through contrast rather than decoration. Visual accents were kept subtle, focusing instead on spacing, alignment, and rhythm.

The process involved sketching different compositions, adjusting the typographic scale, and refining the structure until the layout felt both modern and effortless.